Product management, team leadership, focusing on digital design and user experience for desktop, web and mobile.

More than 15 years exeperience in interface design and user experience, front-end development, product and team management and graphic design. I design and develop unique interfaces for all platforms, be it be for the desktop, web and mobile devices. Have worked in Silicon Valley, Munich (Germany) and Santa Barbara. Currently Director of Product Management and Design at Blekko in Redwood City, CA, focusing on a variety of products ranging from its flagship search product, blekko.com, to its related search products such as Shopzi, Review Ninja, and its SEO data platform.


User Experience & Interface Design, Graphic Design, Product Prototype Creation, Team Leadership & Management, HTML, CSS, JavaScript, PhotoShop, Illustrator, Web Standards Compliant Design and Implementation.


University of California, Santa Barbara, CA / Bachelor of Arts in History - 1995 / Bachelor of Music - 1995


Photography, Music Performance, Travel, Running, Walking, Hiking, Tennis, Basketball, Reading


LinkedIn, Additional recommendations upon request.


Intrinsicly mesh corporate partnerships with synergistic leadership skills. Uniquely negotiate high-payoff potentialities before premium niches. Progressively cultivate functional platforms after focused processes. Assertively supply emerging metrics before out-of-the-box internal or "organic".

  • ShredFeed Home Page

    ShredFeed Home Page

    A fun and cool way to share content with friends around the web.

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  • Tiick Tock Coming Soon Page

    Shopzi Home Page

    A shopping portal created for blekko.com.

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  • Big Thing Landing Page


    Tech reviews from all around the web.

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  • Tiick Tock Coming Soon Page

    Tiick Tock Coming Soon Page

    Appropriately engage functional potentialities for principle-centered customer service.

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  • 2014
  • Director Product Management & Design

    Dec 2009 - present, blekko inc., Redwood City, California

    Product manager originally for blekko.com followed by Blekko's former SEO product, izik mobile app and co-branded business partnerships. I also manage izik app distribution, working with external partners, writing copy, developing ad creatives, managing budgets, and tracking analytics. I also manage Blekko's visual and user experience design first for blekko.com followed by its SEO product and now izik, a search app made primarily for the iPad and Android tablets as well as for the iPhone and Android smartphones.

  • Lead UI & Visual Designer

    Jan 2006 - Dec 2009, MerchantCircle, Los Altos, California

    As the visual and UI designer for MerchantCircle, I have been responsible for the look and feel of the the entire site and application. The site's monthly traffic is 22 million unique visitors (47 million page views per month) and 900,000+ registered users (12,000+ paying members). I work side-by-side with the development team as well as the product manager in developing wire frames for product feature development as well as the full design of the final product in Photoshop. The implementation (XHTML & CSS) is then done by myself or my assistant for final implementation with the back-end developed by the engineers.

    In addition to the merchant listings and city directories, I have also designed and maintained the UI for the user dashboard and all subsequent features. I have also designed and maintain the company's corporate website as well as all its related landing pages and company email templates.

  • 2006
  • GUI Team Leader, Web Designer/Developer

    2001 - 2004, eCircle AG, Munich, Germany

    Managed team that developed, designed and maintained user interface (from jsp developed back-end) for all four major product sites (over 14 million users); development of external communications materials, ie. email campaigns and custom eC-messenger interfaces for various clients; management of 5+ member team and projects for graphic user interface team; clients and product websites included Lidl, Coca-Cola, Karstadt, ADAC, MTV, Deutsche Post, Kodak, Thomas Cook, Dertour, Playboy, Focus, BNP Paribas and more.

  • Associate Creative Design

    2004 - 2005, Sapient GmbH, Munich, Germany

    Globally transition unique solutions vis-a-vis dynamic niche markets. Interactively recaptiualize superior leadership without end-to-end catalysts for change. Globally extend worldwide data without quality. Efficiently disseminate premium markets for strategic initiatives. Completely orchestrate effective e-business and unique partnerships.

  • 2000
  • Web Development Engineer

    1999 - 2000, eCircles.com, San Mateo, California

    Responsible for creation of HTML templates for internal and external online corporate communications; worked in conjunction with graphic designers and programmers (CGI, Java, ad server, etc) in implementation of key projects.

    • Designed and maintained the eCircles.com web site. Site had a membership of 1.5 million people, and visits of more than 2 million people per month.
    • Created email environment and templates for emails generated by eCircles web site. Emails were generated for various member activities by the system when members visited the site.
    • Worked closely with marketing, implementing promotions and other campaigns on company web site and other online venues, such as promotional emails, shopping pages and postmaster drops.
    • Generated promotional HTML emails, which were sent to eCircles members and visitors. More than 1 million HTML emails went out for each promotional email.
  • Web Applications Consultant

    1998, Keypoint Software, San Jose, California

    Responsible for creation of HTML templates for internal and external online corporate communications; worked in conjunction with graphic designers and programmers (CGI, Java, ad server, etc) in implementation of key projects.

    • Responsible for design and layout for both internal and external online communications projects; conducted HTML and Internet training courses throughout Silicon Valley including Hewlett-Packard and Larscom Corporation.
  • 1998


Born and raised in the Bay Area with the exception of a 9-stint in Santa Barbara and 5-year adventure in Munich, Germany. Currently residing in Redwood City, California.

Redwood City, CA 94065

Email: danielswartz AT sweon dot com